IPL is a very popular Indian league with many IPL fans, Indians, and people from other countries.
When the Match starts, Hot Star views jump up to 40 million, and people forget all about their work and start watching IPL.
But with this IPL event, you have an opportunity to boost your e-commerce sales and conversions using this event.
Also, the question is: How does this event help in growing e-commerce? I will give you the answer to this question later. Stay with me.
But one more thing – this point works best if you are a fashion or clothing brand. Still, you can try it on other types of brands too.
Free Player Jersey
People want to wear own favtour player jersey. in ower contry people like MS Doni jersery mostly and they want to wear that .
You can make this type of offer for your audience: “If you buy 2 jeans from our e-commerce store, you will get an MS Dhoni jersey free,” but your question will be: People can buy direct MS Dhoni jerseys.
But people have emotions in hard they will not compromise with MS Dhoni jersey they will also to buy this offer.
Organize small clothing event
The event attracted everyone, including me. When I saw the event notification on my mobile screen, I got excited to attend it.
So, organize a clothing event. In this, you can offer: if someone spends $200 on clothes, they’ll get a cricket bat with a ball for free.
Tattoo Marketing
When cricketers play cricket, you see tattoos on the players hand and other places. And people want to get such tattoo on their hand.
So this opportunity should not be missed for the growing brand. You can design tattoo on such t-shirt and give offers to customers.
You can buy Virat Kohli tattoo design t-shirt offer at 60% discount; this can help you to increase e-commerce sales.
